INDUSTRIAL DESIGN, MECHANICAL ENGINEERING, USER EXPERIENCE, VISUAL DESIGN, BRANDING

OVERVIEW

Long before the prevalence of smart speakers, a Silicon Valley start-up with little experience in the hardware realm, sought to develop a smart bedside lamp. Enter LUZI, a smart lamp that helps you sleep better. The LUZI lamp set out to control your connected devices with intelligent voice commands, allow you to sleep better, and reduce clutter on your nightstand with integrated USB ports, wireless charging and premium Bluetooth speakers.

INSIGHT

Mighty Studios went to work developing the LUZI lamp by first researching lighting and speaker technologies and married them with emerging design trends. The simple tower-like design allowed us to pack all of the components into an elegant, slender, space-saving form factor. The fabric sleeve doubled as a light diffuser and speaker grille. Mighty Studios also developed the logo and corporate style guide.